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The Success Factor Lead Magnet: How to Win Qualified B2B Leads Through Social Ads

Learn how to reach your customers through targeted social media campaigns – and why the right lead magnet makes all the difference.

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Latest blog posts

The Success Factor Lead Magnet: How to Win Qualified B2B Leads Through Social Ads

The Success Factor Lead Magnet: How to Win Qualified B2B Leads Through Social Ads

Top German-Speaking Social Media Podcasts

Top German-Speaking Social Media Podcasts

Your guide to B2B social media marketing 2025: trends and strategies for companies

Your guide to B2B social media marketing 2025: trends and strategies for companies

Social DNA News: We are now a member of bvik!

Social DNA News: We are now a member of bvik!

Social DNA Wrapped: Review & Donation Campaign 2024

Social DNA Wrapped: Review & Donation Campaign 2024

Social Media 3.0 - How to take your social media marketing to the next level with AI

Social Media 3.0 - How to take your social media marketing to the next level with AI

Social media trends 2024: analyses, strategies and recommendations for action

Social Media Trends 2024: Analyses, Strategies and Recommendations for Action

Social Media Trends 2023: Analysis, strategies and recommendations for action

Social Media Trends 2023: Analysis, Strategies and Recommendations for Action

Social media platforms 2023 - user figures, growth and classification

Social Media Platforms 2023 - User Figures, Growth and Classification

The rapid rise of the social media platform TikTok explained using the example of the Elevator Boys

The rapid rise of the social media platform TikTok explained using the example of the Elevator Boys

Social media trends 2022: analyses, strategies and recommendations for action

Social Media Trends 2022: Analyses, Strategies and Recommendations for Action

AllFacebook Berlin 2021: Slides from the presentation with MANN+HUMMEL on B2B social media & farewell to the founders

AllFacebook Berlin 2021: Slides from the presentation with MANN+HUMMEL on B2B social media & farewell to the founders

Facebook vs. LinkedIn advertising - which platform suits which company?

Facebook vs. LinkedIn Advertising - which platform suits which company?

Social media for social impact - A cooperation between beramí & Social DNA

Social Media for social impact - a cooperation between beramí & Social DNA

Social Media Trends 2021 – Analysen, Strategien und Handlungsempfehlungen

Social Media Trends 2021 - Analyses, Strategies and Recommendations for Action

Biotech company QIAGEN: Mastering the corona crisis in social media - All slides of the AllFacebook presentation

Biotech Company QIAGEN: Mastering the corona crisis in social media - All slides of the AllFacebook presentation

Personal branding on LinkedIn: The basics of building a personal brand

Social advertising in times of crisis? B2B marketers should pay attention to this

Social advertising in times of crisis? B2B marketers should pay attention to this

The top ten link tips for social media

The Top Ten Link Tips for Social Media

B2B social media - what matters: introduction and overview

B2B Social Media - what matters: Introduction and overview

Healthcare & Life Sciences Social Media: How to become more visible

Healthcare & Life Sciences Social Media: How to become more visible

Social media reporting - start the new year with the right insights

Social Media Reporting - start the new year with the right insights

Our DNA: Strategy consulting for social media

Our DNA: Strategy consulting for social media

Employee Advocacy - How do you develop the potential of your employees for marketing and sales?

Employee Advocacy - How do you develop the potential of your employees for marketing and sales?

Review 2023: We say thank you and donate €12,500 to charitable organizations

Review 2023: We say thank you and donate €12,500 to charitable organizations

Agencies make these 10 mistakes with social media strategies

Agencies make these 10 mistakes with social media strategies

Case

International Social Media Strategy for Bertrandt AG

DWK Life Sciences

Case

Laboratory bottle fans? How DWK Life Sciences reached specific target groups on social media

GLEIF

Case

Transparency and added value on the financial market: Social advertising for GLEIF

Case

Unleashing social media potential: The Tupperware Social DNA

PIUS Info-Portal

Case

Which social media platform is the right one? Pilot project for the PIUS info portal

Case

How to use social media for your loyalty program: Campaign for DG VERLAG

Case

Social selling for the sales staff of the international mechanical engineering company WITTENSTEIN

CAMELOT Management Consultants

Case

LinkedIn Advertising at the international consulting firm CAMELOT

Tibo

Case

From 0 to 100: Social media setup for Tibo Tiefbohrtechnik

Case

Social advertising as easy as pie: Lead generation campaign for OptiMEAS

MANN+HUMMEL

Case

Strategy and development of MANN+HUMMEL's global Facebook and Instagram channels

Case

Social media recruiting: The fastest trainee application at REHAU

Case

Filling Social Media Jobs: How Provadis found the right social media talent

Technologieland Hessen

Case

Social DNA positions the technology state of Hesse in social media

Geistlich Pharma

Case

Case Study: B2B Influencer Marketing at Geistlich Pharma

Fresenius Kabi

Case

Strategy support and onboarding of the global social media team of Fresenius Kabi

Panasonic

Case

Social DNA for Panasonic Europe: LinkedIn strategy & operational support

REHAU 2

Case

Global Social Media Channel Consolidation at REHAU

MANN-FILTER

Case

A B2B Social Media Best Practice - Social DNA supports MANN-FILTER

REHAU Automotive

Case

Social recruiting TikTok and Instagram training campaign for REHAU Automotive

QIAGEN

Case

Biotech DAX Company QIAGEN in Social Media: From Global Strategy to B2B Best Practice

Max Planck Institute

Case

Next stop: Doctorate! Social advertising campaign for the Max Planck Institute

Kulzer

Case

Social Media as the Fourth Sales Pillar: How Kulzer Germany and Social DNA Are Driving Digital Transformation Together

MANN+HUMMEL Corporate Influencer

Case

How we built a successful corporate influencer program in B2B together with MANN+HUMMEL

Mainova

Case

Social DNA Wins Mainova as a New Client

experimenta

Case

Our B2C flagship: Long-term social media partnership with experimenta

Social Media General

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Social Impact

,

Events

,

Content Creation

,

Social DNA Team

,

Social media strategy

,

Corporate Influencer

,

Trends

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B2B Social Media

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Social Advertising

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